The fashion runways have spoken: red is back and it’s “lippier” than ever.

Red is the colour that defines Hollywood glamour. It’s sexy and self-confident, and the polar opposite of last year’s nearly nude trend.

Source: DailyMakeover

  • Fashion house Missoni sent its models down the catwalk with orange-tinted lips.
  • Burberry Prorsumand Zac Posen models pouted prettily in bold scarlet.
  • Topshop Unique and Dolce & Gabanna human mannequins had smudgy, berry-stained lips.

Fashion aside, a recent study at the University of Manchester found that men really are attracted to lipstick. Fifty male study participants were given photographs of women wearing different shades of lipstick. Researchers found that the men spent an average of

  • 7.3 seconds staring at the women wearing red lipstick.
  • 6.7 at the pink lipped ladies.
  • 2.2 seconds at those who wore no lipstick.

Bold Lips Meets Pale Brows in Fashion-Forward 2015 Trend

In contrast to attention-getting lips, eyebrows are ultra-subtle this year. Dramatic eyebrows have been a mainstay on the catwalk since Brook Shields was named the face of the 80’s look by Time Magazine, but 2015 will be known as the year of the invisi-brow.

  • Prada and MiuMiu adorned models foreheads with pencil-thin slivers.
  • Alexander Wang and Givenchy bleached brows almost nude.

Super-model Cara Delevingne sports invisi-brow
Source: Vogue

Black Eyeliner Gets A Re-Boot for Summer 2015

Black eyeliner is a beauty hero. It never goes out of style. All that changes is the way you wear it. The retro cat-eye look that has ruled the runway for years is being replaced by a subtler, but equally dramatic application.

  • Celine, Prada, and Narcisco Rodriguez drew straight, strong lines of dark black from the middle of the eyes, extending to just past the outer corner.
  • Just Cavalli gave models a bold, black line underneath the eye for a truly graphic effect.

Marc Jacobs’ Bare-Faced Look for Australian Summer 2015

Perhaps the most surprising trend in summer make-up was found at the Marc Jacobs fashion show. His models bravely strutted their fashions completely make-up free.

Source: Vogue 

Other designers also strove for the natural look that is so popular in Australia and other parts of the world:

  • Proenza Schouler gave models a concealer-only finish.
  • Dries Van Noten and Isabel Marant favoured wash-and-go hair for their shows.

Make-up-free is a popular concept in Australia. In 2014, the Make-Up Free Me campaign encouraged women across the country to wipe off their make-up for 24 hours to celebrate their natural beauty.

“Makeup Free Me allows women to actually stop for 24 hours and recognise where we find our self worth. It allows us to stop and take a day out in the calendar year to do something that most of us find difficult.” – Merissa Matthew, Founder, Makeup Free Me

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